Value first then price - quantifying value in business-to-business markets from the perspective of both buyers and sellers
- Författare
- Todd Snelgrove Andreas Hinterhuber
- (Edited by Andreas Hinterhuber and Todd C. Snelgrove., Includes bibliographical references and index.)
- Genre
- Ej skönlitteratur, Bibliografi
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| Routledge | 2017 | England, Abingdon, Oxon, New York, NY | xvii, 224 sidor. 24 cm | 978-1-138-10162-3, 978-1-138-10163-0 |